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Should the SEO industry be worried about AI?

Over the last few years, Google has started looking into Artificial Intelligence (AI) to power their market leading search engine, but what does that mean for those who work in the search engine industry? That’s a question we can hopefully answer for you.

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Posted by: Harvey Griffiths on November 16th, 2017 @ 4:09 PM

Tagged with: google algorithm update Google Optimisation google update Keyword Optimisation Mobile Optimisation

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Keyword Optimisation Tips

Keyword optimisation, once it’s done that’s it right?

Think again, how users search is constantly changing, keywords are evolving and so is Google. Therefore your content, keyword optimisation, and what you write about should be too. Keyword optimisation is an ongoing process to ensure your business is consistently appearing at the top of the search engine results for the RIGHT keywords.

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Posted by: Spiderscope on November 6th, 2017 @ 1:07 PM

Tagged with: Conversion Rate Optimisation Keyword Optimisation

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Twitter Post Character Limit Increase

Twitter has increased the character limit of some of its user's tweets from 140 to 280 characters. We have a look at the update in more detail and what it means for your business. 

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Posted by: Spiderscope on October 19th, 2017 @ 12:55 AM

Tagged with: Social Media Content Social Media Optimisation Twitter Optimisation

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High Quality Content

Over the last few years, Google has made it quite clear that 'high quality content' is beneficial to a site's ranking. However, Google has never offered much in the way of advice as to how we can create it, until now.

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Posted by: Harvey Griffiths on October 16th, 2017 @ 11:27 AM

Tagged with: Content marketing Google Optimisation Website content

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What is Natural Link Building?

We know that links are important and form part of Google’s ranking algorithm, but what are natural links and how can you use them to increase your websites position in Google?

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Posted by: Amy Harding on September 29th, 2017 @ 3:02 PM

Tagged with: Google Optimisation google update Link Optimisation Website content

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