Record Your Facebook Statistics
The following key areas must be monitored daily to scale your page’s relevance, popularity and performance:
Page Likes: Total Page Likes is the number of unique people who have clicked the like button on your page. Gaining a user like gives you organic access to their news feed with future posts, this is an extremely important part of building your online presence.
Engagement: Engagement represents the activity of unique people who have clicked, liked, commented on or shared your posts.
Total Reach: Total Reach is the number of unique people who have seen any content associated with your page.
Check In: Facebook’s places system allows for active users to “check in” at numerous locations, including restaurants, shops, local attractions, hotels, places of work plus much more! People will use this feature to reveal your premises as their current location on their Facebook page.
Spiderscope can establish your audience's key statistics, such as age, gender and country of residence. With this data recorded, Spiderscope will report on precise measurements looking at aggregate metrics of the following information:
- A summary of who saw your page content
- A summary of people who engaged with your page
- A summary of people who created stories about your page
- A breakdown of how people have liked your page each day (through the page, website, site referral etc)
The above information will provide your business with an insight into the success of past marketing and branding campaigns via Facebook. The data can also be used to plan future marketing activity and Facebook strategy development.
What can we help with?
Here at Spiderscope we focus on customer engagement, customer acquisition and look to drive traffic to your website. We have experience in a range of Facebook pages that suit businesses in a number of industries. Contact us today to see how we can help you.
Spiderscope not only create customised social media pages, but we also look to integrate these networks and offer a cohesive marketing strategy. Spiderscope can offer social media integration tools which includes:
- Adding a social media sharing buttons to your site
- Embeding YouTube videos and other media onto your website
- Embeding icons onto your website, linking customers to your social media pages
Find out more about our social media business integration services today.