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Sitemap Importance

Think of a sitemap as a map of a big city. The city is your site. The links within your sitemap are the streets between the pages, aligning everything clearly allowing you to navigate the "city" as easy as possible. If you were lost in a city would a clear indexed map help you find your way?

Sitemaps are no different! Using sophisticated links, the engines can discover how pages are related to each other and in what ways. This allows the search engines to very easily crawl your site and understand the layout.

What is a Sitemap?

Having a sitemap allows Google crawlers to identify & class your content that might not have been found without one. Sitemaps come in a variety of formats and can highlight many different types of content including images, news and videos. Three types of sitemap are;

XML - Extensible Markup Language

RSS - Rich Site Summary

TXT - Text file

Our Sitemap - 

Types of sitemap  

XML is the most commonly used style of sitemap as it allows the most granular control of page parameters. There are many self generating applications out there that can do this for you using this style. 

RSS style can easily be coded to automatically update when additional new content is created making it easier to maintain. 

Txt is arguably the easiest of the styles as it works in a one URL per line basis and can be maxed out at 50,000 lines however this style does not provide the ability to add meta data to this.

 

Are you missing out on potential business by not having a sitemap? 

Adding a sitemap to your website has no downside and having one can improve your SEO, Google highly recommends having one as this adds to your case when ranking in results.

Here at Spiderscope we know the ins and outs of SEO and how to optimise your business online.


If you would like us to create you a sitemap, please get in touch today on 0800 081 1688 or fill out our Online Contact Form for more information!


 

Posted by: Ben Whitehead on July 21st, 2017 @ 2:42 PM

Tagged with: Google Optimisation Keyword Optimisation Website Layout Optimisation

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