It looks like Google doesn't stop updating itself, so why should you! April 21st marks the day that Google will launch the biggest update to impact mobile traffic yet, said to be bigger than the Google Panda & Google Penguin updates.
So, what does this mean for you? Well, to put it simply if your website is not mobile friendly, potential customers may find it very difficult to find you when doing a search on their mobile phone. With more and more people using their mobile devices to begin an initial search into your products or services, if your site is not mobile friendly you could be losing virtually all the traffic that comes from mobile (we know, not cool!).
But don’t panic, there’s still time to update, as it won’t happen straight away, so you have time to make the change!
You can easily check if your site is mobile friendly by using this link: Is my site mobile friendly?
Read more about going mobile-friendly with Spiderscope today!