Get More eBay Customers
eBay is a great marketplace for expanding and finding more customers. If you’re already selling on eBay, then you may be wondering; just how do I get more customers?
There are many strategies and tactics for expanding reach on eBay. The tactics to increase your customers are likely to be unique to you and your products. Therefore, we recommend starting with our free eBay assessment.
Simply fill out the form on the right to begin. Our in house eBay experts will review your account and listings and come back to you with personalised suggestions for increasing customers.
Alternatively, if you’d rather talk to us, then please don’t hesitate to contact us free on 0800 081 1688.
How to get more customers on eBay
Every business on eBay is different and therefore the tactics for one may not be suitable for the other. With that in mind, we have shared some ideas below on how to increase customers.
1. Expand your listings with either auctions or buy it now
If you’re predominantly running one type of listing (e.g. auction or buy it now) then setting some more listings up in the other format is usually a quick win.
People who buy on eBay will often have a preference for the type of auction format they buy from. By having multiple types set up for a range of products will allow you to target both types.
In many cases, eBay traders will object to this saying their products can only be sold in one format. This is false. There is always a way to suitably sell in both formats, it will just take some expert guidance to understand how to do this.
2. Consider splitting or grouping products together
You can make your products or listings more attractive by either splitting (if you’re selling grouped products) or by grouping (if you’re selling singular products). How you achieve this will depend on your product, but this is an option for a surprisingly large amount of eBay traders which is often overlooked.
To give an example, if you were selling invitations then many listings will just be a single listing where the customer specifies how many they want. Ideally, you would have more listings; one to target any quantity of invitations, then more to target popular quantities (e.g. 20 invitations, 40 invitations, etc).
How can this be applied to your listings? Start our free assessment and we will look to see how.
eBay Optimisation Packages
These are just a couple of methods to look at for generating more eBay customers.
Our eBay optimisation packages are designed to increase your customers, rankings and sales. See our options below and start with our free eBay assessment.
Already selling online? Why not consider...
eCommSync is our simple to use online service that synchronises your sales stock across multiple channels including Amazon and eBay. Keep your prices, stock levels, images and descriptions all in sync without managing each channel individually.
It’s the perfect tool for businesses selling across multiple channels or those looking to start!